Event Branding and marketing campaign

Graphic Design | Print Design | Social Media | Communications

Cohesive Branding for a Corporate Event

Design of a cohesive range of materials for a large corporate event

The Women’s Bar Association of Illinois is a capable and impressive group of lawyers that fights for political and social justice. They are one of the oldest and largest bar associations in Illinois, and among the country’s oldest women’s bar associations, being established over a century ago.
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This year, they hosted their 108th Annual Dinner to install the new president and board members for the upcoming year. Hundreds of members and community members gathered to celebrate the year’s accomplishments and the new incoming board. The event is both celebratory and professional, and required various design materials, from name badges to a step and repeat backdrop.
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View created branding specific to the event that complemented WBAI’s association branding that showcases the organization, their members, and their accomplishments.

All members were invited via branded email and printed invitations, which was the introduction of the branding for the dinner. Components from this design were utilized throughout the different materials, which ultimately created cohesive branding for the event.

View also created the presentation that was shown at the event, as well as the program book that members could flip through to learn more about the event, incoming leadership, and sponsors. The objective of both of these materials was to continue the cohesive branding and ensure all information could be easily relayed to the dinner attendees.

Throughout the process, View worked in tandem with WBAI to ensure satisfaction at every step of the process. Client satisfaction is imperative to our process, and especially with such a large, encompassing project, we put as much thoroughness into client communication as into the design process.

We received so many compliments on the graphic design elements! Thank you so much for all of your work on this.
-WBAI President

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