Why View Uses Databox

Data can be a formidable asset for your business, but without a way to understand, synthesize, and apply it, data is truly just numbers. At View, our goal is not only to synthesize a client’s data and convert it into actionable marketing insights, but also to empower clients to understand exactly what the numbers are saying and why. 

Databox is a tool that seamlessly bridges the gap between data, clients, and marketing. The data analytics platform allows us to build a visual data landscape that pulls numbers from over 100 sources such as Google Analytics, Instagram, Facebook, Hubspot, Google Ads, and more. 

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Using Databox, we can compare results to previous periods, track specific goals and conversions, and visually demonstrate changes over time. One of our favorite features is the live dashboard capabilities, that allow clients to monitor their data real-time. With enhanced communication between the View team and our clients, we are able to make marketing decisions together that best benefit your business and are a catalyst for results.

Here, we’ve listed out some of our favorite advantages of using Databox.

1. Data Consolidation: Databox allows you to gather data from multiple sources, such as social media platforms, advertising networks, website analytics tools, and CRM systems. This consolidation streamlines data management and eliminates the need to navigate different platforms separately.
2. Real-time Data: Databox provides real-time data updates, ensuring that we and our clients have access to the most current information. This allows us to make timely, informed decisions, and our clients love it because they can keep an eye on the stats without having to ask someone to pull the numbers for them!
3. Customizable Dashboards: Databox enables us to create custom dashboards with key performance indicators (KPIs) relevant to your marketing objectives. Customization allows us to focus on the metrics that matter most and track progress toward specific goals.
4. Visual Data Representation: The platform offers a range of visualization options, including charts, graphs, and tables. These visuals make it easier to understand complex data, identify trends, and communicate insights. 
5. Data Security: The platform prioritizes data security, ensuring that sensitive marketing data is protected through encryption, access controls, and compliance with industry standards.

Numbers removed for client privacy 

The View team loves using Databox because it allows us to harness the full potential of your data and increases communication between our team and yours. Most importantly, it allows us to make informed marketing decisions and then turn around and see the results of those decisions, real-time. 

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